Just when you thought things at Chanel couldn’t get any more ludicrous after last season, the ‘Fashion Pope’ staged a mock protest with Cara Delevingne, Kendal Jenner and Gisele acting as protestors. All of this was surveyed by Kris Jenner, who managed to bag herself a front row seat. Like grandmother like grandaughter.
Karl Lagerfeld, who is the last person to be associated with feminism in fashion, made a superficial attempt at injecting meaning into a collection in the form of a women’s rights movement. Eyeing up the 70s for aesthetic inspiration, an important time for second-wave feminism, models donned oversized collars, flared trousers and psychedelic prints. Such innovative styling.
Equipped with placards inked with messages such as “FREE FREEDOM” and “HISTORY IS HER STORY”, the faux protesters walked to a soundtrack of Chaka Khan’s I’m Every Woman broadcast from transistor radios. These radios hung from classic Chanel gold chains similar to those on the signature 2.55 bags.
The 81-year-old took up the position as Chanel’s creative director in 1983. Since then, Lagerfeld has had continual success in selling women a false perception of wealth, weight and beauty. Never one to miss an opportunity to send Instagram feeds into a frenzy, Lagerfeld unofficially joined forces with Emma Watson and attempted to promote her HeForShe campaign. This ploy might have been commendable if it weren’t for the routine parade of thin models who were largely white. Someone needs to rain on this parade – Streisand style. Considering his status and the influence he has on people, if he really wanted to bring about a significant change, he could.
Making a quick buck out of treating consumers like fools and taking advantage of an issue that is the brunt of countless jokes already is difficult to accept.
Is feminism now a trend?